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Taylor Barr

According to Mckinsey and Company, email marketing is nearly 40 times more effective at acquiring customers than selling on Facebook or Twitter – combined. But, when is the last time you evaluated your email marketing efforts? Maybe you tried email marketing before, maybe you got sidetracked, or maybe you simply need to refresh your techniques. […]

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As affiliate marketing landscape evolves, the importance of gaining the immediate attention and trust of potential affiliates for your program is paramount. According to the 2014 AffStat Report, one of the top three ways affiliate marketers discover new programs is through an affiliate manager reaching out to them directly. As an affiliate manager, this makes […]

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