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stephanie robbins

The industry is buzzing with the word ‘influencer.’ Attendees packed the room at the Advertiser’s Crash Course in Influencer Marketing session during Affiliate Summit West. It was the highest attended session at the conference. Affiliate managers and OPMs (Outsource Program Management agencies) understand the power of influencer marketing and its place in the affiliate space. […]

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As an affiliate manager, you have mastered blogger recruitment. You’ve sent out personal emails, connected over social media, and put together a compelling campaign. The blogger signed up and the victory dance is complete. Now you just need to get the blogger active and producing regularly. While the recruitment of bloggers brings its own set […]

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I love working with affiliates. I admire their passion and drive. But, even the best need direction at times. Here are three tips I provide on a daily basis to content niche sites, bloggers, and social media pros. Tip #1: Drop the AdSense and Commit to Your Topic. Often, I see great content placed alongside […]

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