Posts tagged as:

social media

Why did J.C. Penny recently get punished in Google’s SERPs (Search Engine Results Page)? They were allegedly caught buying hundreds of links from spammy, low pagerank websites by the New York Times, who reported their findings to Google. J.C. Penny took a black hat shortcut with their SEO (Search Engine Optimization) campaign, which is a [...]

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The growth of social media sites Facebook, YouTube, Twitter and LinkedIn has created an exciting intersection between social media and search marketing. Here are five social marketing opportunities to improve your search performance, and five ways search can impact your social media marketing. 1. Opportunities Arise from Instant Search search.twitter.com gives us the opportunity to [...]

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Social media is reinventing marketing, communications, and the dissemination of information. While businesses now have access to these rich channels, the true promise of social media lies in the direct connections between people who represent companies and the people who define markets of interest. The devices we employ, the intentions that motivate engagement, and the [...]

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Your business can live or die based on the quality of your customer service. But what exactly is customer service?  The definition has evolved through the years, but one aspect remains constant: caring about your clients in a meaningful way on a personal level. Once upon a time, milk was delivered to your door, doctors [...]

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Loren Feldman is the Founder and President of 1938 Media, which helps companies develop a sound internet strategy and communicate their messages through videos. His entertaining and sometimes biting videos razzing on the tech industry, (often featuring a puppet or two) have become cult favorites. FeedFront’s Co-Editor-in-Chief, Missy Ward, recently talked with Loren about creating [...]

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