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rachel hirsch

We all have heard of the term “affiliate marketing.” Unfortunately, the term affiliate can be easily misunderstood, generating confusion and scenarios that are neither rewarding nor fun. Maybe the time has arrived to rethink the use of the term “affiliate.” In simple terms, affiliate marketing is simply a type of performance-based marketing in which a […]

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The key to long-term success for affiliate marketers has always been staying on top of the trends. At recent trade shows, we have noticed a growing trend among affiliates moving away from traditional marketing opportunities (e.g., diet and skin care) toward more profitable, and often riskier, territories, like online trading. But for affiliate marketers in […]

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