Let’s face the fact – people fail in affiliate marketing; and it is only fair to admit that this does happen. It is equally important, however, to understand why affiliate marketing campaigns fail, and what could be done to prevent the failure. So, let me take a stab at outlining the typical reasons that can [...]
As with any marketing endeavor, your affiliate marketing program requires a budget. While it is true that in comparison with the majority of other types of online advertising, affiliate marketing generally requires a significantly smaller budget, it does require one. So what investment is required to get an affiliate program rolling? Below you will find [...]
Online fraud is a reality. The only way to fully avoid it is to not be doing any business online. To be effective in dealing with affiliate fraud, you must learn how to effectively detect and prevent it at the early stages. Thankfully, there are plenty of tools and methods that can help affiliate program [...]
Publishers that regularly produce quality content, whether it be blogging, article publishing, podcasting, video-producing, microblogging, or any other form of content production, have some of the most loyal followers. However, I believe that there are several different routes that you can take, as far as producing quality content. Being an active blogger and blog reader [...]
A year ago I came across an article on motivation in a January 2003 issue of Harvard Business Review. It was authored by Frederick Herzberg, a famous management psychologist. As I was reading through it, it struck me that making all things go right within any given affiliate program — i.e. having a 100% affiliate-friendly [...]