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Incorporation is an industry benchmark separating business wannabes from those who know what they’re doing. Or is it? Is incorporation necessary for a business to have credibility and establish authority? No, not really. Businesses can exist profitably for years without having an Inc., Corp, LLC, or LP after their name, but unless a commerce entity […]

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Imagine that you are an affiliate manager working in an ideal affiliate marketing world with only top publishers, fair partners, and exclusive offers. Sounds good, but a bit like a fairytale, doesn’t it? In reality, this industry seems more like a battlefield for an affiliate manager. You should know the exact rules, not only to […]

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Some people may not realize it, but resume standards are completely different in digital advertising, compared to most industries. It’s important to know that when you Google “standard resume practices”, the tips you find may not always be relevant. Our industry is slightly unique in that it evolves incredibly fast. With that said, here are […]

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Technology made our lives comfortable, right? Instead of fax mailings, we send highly optimized and automated emails that specifically target customers’ desires. We spend workdays behind the computer, with a phone right next to us, and have the whole World Wide Web at our command. So, how can “offline” still matter? For our understanding, we’ve […]

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It’s no secret that affiliate marketing can be a lonely business, especially if you’re just getting started. You can spend hours alone in your home office, working at the kitchen table, or other place knocking out product reviews and articles for your blog.  Many new affiliates, and even those trying for a long time to […]

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