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Affiliates want to make money. Merchants want to sell products. The most effective way to make both happen is to have a proactive manager that educates affiliates on how to promote specific products or brands. I was once told to ignore any affiliate that asks petty questions such as how to build a link or [...]
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Business opportunity or “bizopp” offers have been a mainstay of affiliate marketing for years. The good ones offer consumers the ability to make extra money while working from home; the bad ones prey on the financial desperation of unemployed consumers. The FTC (Federal Trade Commission) has been playing Whac-A-Mole with bad bizopp advertisers for almost [...]
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Three years ago, posting an episode of a podcast took me nearly two hours. There was editing, converting, uploading, show notes, WordPress posting and promotion on Twitter and other social media. I cut it down to about an hour by giving up on removing all the minor imperfections from the audio, but I wasn’t happy [...]
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At the beginning of my internet marketing career, you probably couldn’t tell much difference between me and a machine. I was not very personable, pushed offers to readers, and focused on making sales over lasting impressions. I wish I could say it didn’t take me too long to figure out the error of my ways, [...]
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Affiliates relying on Google as a traffic source are being challenged more and more each day as Matt Cutts and his team attempt to deliver more valuable search results. Every month, I hear from long-time affiliates who had relied on “content farm” strategies. These strategies offered up thousands of pages of content and affiliate links [...]
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