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Chargebacks911

Risk-free trial offers typically convert better, increase cash flow, and provide a rapid method for advertiser growth. However, many advertisers believe the risks outweigh the reward. Naturally, these promotions attract more chargebacks, but the greatest risk is the indelible effects of a damaged online reputation. To take advantage of this marketing ingenuity without sacrificing longevity, […]

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For merchants, affiliate marketing can bring life or death. Significant revenue or excessive losses. Sustainable growth or unmanageable liability. How affiliate marketing impacts the bottom line is determined by how well merchants prevent and respond to fraud. Clean Fraud: A New Threat Affiliate fraud is devastating enough, but a new genre of criminal activity makes […]

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