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bedford fair

If you’re a merchant who partners with cashback sites, you see fraud from time to time. An order comes in that is ten times your average order value. The order includes thirty of one of your highest priced items… all in the same size and color. It has different shipping and billing addresses, and they’ve […]

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tl;dr – A successful affiliate program must keep 3 groups happy — management, your affiliates, and your customers. As an Affiliate Manager, who should be on top of my list of people to keep happy? Management? Customers? Affiliates? It can be a difficult balancing act when the answer is “all three”, but becomes easier when […]

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