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Driving down the highway, we are likely exposed to many billboards. Some we never see, others briefly grab our attention, and some we may even remember long enough for the rest of the drive. This is similar to most people’s web experience. The difference with outdoor advertising, possibly because it has been around longer, is […]

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If you are a merchant running an affiliate program, you want to provide your sales force, i.e. your affiliates, with the best tools you can in order to help them drive traffic to your website and ultimately sales. Banners are a terrific tool, but simply providing affiliates with one set of logo banners is an […]