Posts tagged as:
1. You were not competitive. Surely you keep tabs on competitors regarding product development, promotions, etc. Be sure to check their affiliate program out as well. You must be able to meet or beat their offering. Your success will depend upon it. 2. You didn’t ensure the program tracked properly. Have you performed thorough testing? [...]
{ 1 comment }
In these tough economic times, one of the challenges affiliate managers constantly face is ensuring the growth and health of the affiliate programs they manage. Perhaps the most important thing is making sure their programs are financially prosperous. One of the best ways to do this is by auditing your affiliate program. There are two [...]
{ 0 comments }
Times are tough. There is no escaping the fact that our industry is not immune to the high unemployment rates and falling consumer spending. It is affecting all of us and merchants may need to adjust their programs due to the changing landscape; sometimes even just to keep them open to affiliates. As Greek philosopher [...]
{ 2 comments }
Webster’s Dictionary defines autopilot as “a device for automatically steering ships, aircraft, and spacecraft.” Such systems of directing vehicles without assistance from human beings are excellent when used in the contexts that they were created for. Affiliate marketing is not one of them. However, numerous merchants run their affiliate programs the “autopilot way,” and many [...]
{ 0 comments }
