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Affiliate Networks

There are a number of things you should look for when deciding which networks to promote. Here are six areas I consider before putting energy into a new network. 1. Reputation How often is the network spoken about on the Internet? Are the media and blogs portraying the network negatively or positively? Why? Reputation and […]

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The basics that every advertiser and publisher should know I recently attended ad:tech San Francisco, which boasted nearly 15k attendees. I enjoyed catching up with old friends, having brainstorming sessions over drinks, and even accepting an ad:tech finalist award for “Best Affiliate Marketing Campaign” (congrats to Schaaf Consulting who was the category winner). However, my […]