From the monthly archives:

February 2012

Brook Schaaf, Founder and CEO of Schaaf-PartnerCentric, spoke on “Daily Program Management: Recruitment, Optimization, Compliance” at the Affiliate Summit Meetup in Austin, TX on February 28, 2012. Brook talked to the crowd about OPMs, the two halves of the affiliate marketing empire, tracking solutions, recruitment, optimization, and compliance. The meetup took place at Beets Café, […]

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I thoroughly enjoy working with review-type sites as an affiliate manager. Review sites typically display a product or service description and then rank them amongst competitors with a detailed description of the company selling these items. Some sites concentrate on just one niche and others review every product and service imaginable. As long as the […]

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This week on the Affiliate Thing podcast, Shawn Collins and Lisa Picarille talk about the Skimlinks and Pinterest relationship, Moneyball, affiliate marketing meetups, and the ABestWeb awards. They also talked about geocaching at Lake Travis, a new LinkShare logo, and the speaker proposal deadline for Affiliate Summit Central 2012. Show Links Moneyball ABestWeb Award Voting […]

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If you are a performance-based advertiser, you should have the capability of sub ID tracking, but are you making the most of it? If you do not have sub ID tracking, well, that should be your top priority. This is an essential tool to fully optimize your online marketing efforts. It allows you to segment […]

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I’ve tried out lots of tools to manage Twitter since I joined over five years ago, but most have left me frustrated. For the longest time, I used the Twitter website, and later graduated to TweetDeck. And then I finally tried HootSuite. My main reason for trying it out was to manage all of my […]

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