From the monthly archives:
The second annual a4uexpo Affiliate Marketing Conference & Exhibition took place on October 14-15 in London, England. Attendance was up 25% from last year with well over 1,000 attendees passing through the venue at ExCeL London during the two day conference. Those in attendance were able to network with over forty exhibitors, listen to eighty [...]
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The fifth issue of FeedFront, the official magazine of Affiliate Summit, is at the printer and it will be hitting mailboxes in April 2009. Issue five will also be distributed at ad-tech in San Francisco next month. The cover features Gary Vaynerchuk and Jim Kukral as they kicked off Affiliate Summit West 2009 this past [...]
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The Target.com affiliate program began to explore social media to better serve our publishers. We started by observing the community. Through Twitter, we followed the members of the affiliate community and learned from industry experts. Listening to discussions gave us insight into current events and helped generate ideas to improve our affiliate program. Once we [...]
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There are a number of things you should look for when deciding which networks to promote. Here are six areas I consider before putting energy into a new network. 1. Reputation How often is the network spoken about on the Internet? Are the media and blogs portraying the network negatively or positively? Why? Reputation and [...]
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