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Colleen

Twitter and Facebook are often touted as the social networks that you can’t ignore. These giants can be useful in growing your business, but “likes” and “follows” don’t necessarily push more traffic to your website. In 2013, one of my websites developed a significant following on Facebook and Twitter. However, the growth of my fan […]

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Have you done any advertising on Twitter? If so, you’re likely aware of Twitter cards. This article will break them down for those who have used, or looking to use, Twitter ads. What Are They? Twitter cards are an advertiser’s way to increase the effectiveness of their promoted Tweets. As some of you may know, […]

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There is an active investment market in websites. You might not be aware of this marketplace, but it is growing rapidly. Several very active web property brokers and website auctions are facilitating the purchase and sale of web properties every day. A website is an asset, whether or not it makes money. If it makes […]

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Promoting mobile content/PIN-submit offers can still be very lucrative these days. That said, it’s extremely important to find the right mix between type of traffic, type of offer, payout, and CR (conversion rate). As a publisher, you always want to keep receiving budget for the offers in your portfolio with a competitive payout. In order […]

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Having the trained eye of a curator is an asset in many fields, including affiliate marketing. We’re familiar with museum curators, who decide what art is noteworthy and what’s commonplace, but have you considered your online personal tastes might be valuable as well, just because you’re you? And, have you realized that, in addition to […]

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