7 Habits of Highly Successful Software Affiliates – By Breanne Storey

by Colleen on January 10, 2014

Over the past few months, I’ve witnessed several affiliates step up their game and double, or even triple, their earnings. It had me wondering, what makes a super affiliate? ff25_cover_small

Sure motivation is part of it, but it’s not the whole story. From what I’ve seen in the software industry, the top players have a specific set of habits that separate them from all the rest. These affiliates are:

1. Dedicated to Affiliate Marketing

Serious affiliates see their work as a long-term business and a full-time career. They understand that hard work and commitment are essential to achieving success, so they dedicate themselves to making their business successful.

2. Engaged in the Industry

Top affiliates in the software industry actively participate in the affiliate community—they attend networking events, read blogs from influential people in the space, contribute on forums and spend the time to build relationships with other affiliates and industry experts.

3. Eager to Learn

Every successful affiliate I’ve worked with has been eager to learn and improve their skills. They invest in professional development by attending the Affiliate Summit educational sessions and subscribing to paid forums. These affiliates also ask a lot of questions, dig deeper into the data, talk regularly with their affiliate managers and have a desire to gain knowledge from top minds in the industry.

4. Laser Focused

The best affiliates pick a product and exploit its niche to the fullest. They learn as much as they can about the product and its competitive landscape, and then dedicate all their resources to dominating that corner of the market.

5. Committed to Testing and Optimizing Campaigns

By regularly analyzing performance data and researching the competition, the top affiliates make subtle improvements to their campaigns and gradually expand their consumer base without jeopardizing core profits. They see the value in investing in paid tools from a number of areas, including analytics, split testing and competitive research.

6. Think Differently

Successful affiliates are masters of pushing the perceived limits and boundaries of their niche. They are always at the leading edge of the industry and consistently look beyond traditional forms of thinking to find new and innovative ways to promote their products.

7. Overcome Adversity

Affiliates are entrepreneurs at heart, and the best ones are willing to take risks. They’re resilient and are able to identify and act on opportunities. They thrive in the constantly changing environment of online marketing, but are still able to make pragmatic decisions in order to achieve the best possible results.

Start with Changing One Thing

Changing your daily habits doesn’t have to be a daunting task—in fact, the best way to become successful is to pick one thing at a time and stick to it. You’ll start to see a lift in your revenue quickly and then use that success as motivation to change another habit.

Breanne Storey is the Manager of AffiliateWire, RevenueWire’s affiliate network.

This article appeared in issue 25 of FeedFront Magazine, which was published in January 2014. http://issuu.com/affiliatesummit/docs/ff25_full_final_web

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