The 5th annual LinkShare Golden Link Awards and Symposium took place June 23-24, 2008 in New York City. In keeping with tradition, this year’s gala was as swanky as ever.
The Golden Link Awards Ceremony which celebrates extraordinary achievements in performance marketing, made by LinkShare merchants and affiliates was held at the Plaza Hotel.
There was no shortage of glitterati (myself included), tuxedos and happy faces taking in the fabulous faire and networking opportunities. The crowd was all abuzz with their predictions as to who was going to go home with the coveted Golden Link Awards.
The information delay between the evening’s attendees and the folks that wished they could have been there was limited to mere seconds, when I Twittered each of the winners as they were announced.
Congratulations to all of the finalists and winners listed below.
(Winners are indicated in bold)
Innovative Publisher of the Year
Buzzillions.com
Delivery Agent, Inc. – SeenON.com
ToldYa
Innovative Advertiser of the Year
Beatport
Office Depot
Walmart.com
Best New Publisher
Clever Parties, Inc.
RedPlum.com
StylePointer
Best New Advertiser
Estee Lauder Companies
Petite Sophisticate
Webroot
Advertiser’s Choice Award
FabulousSavings.com
Shopping-Bargains.com
SurfMyAds.com – Coupon Winner
Publisher’s Choice Award
GSI Commerce
ICE.com
Park Seed Company
International Advertiser of the Year
Avon
Blue Nile
NET-A-PORTER UK
Best Performance-Based Search Strategy
Frederick’s of Hollywood
McAfee*
Vertive, Inc.*
*Tie
Best Integrated Lead Generation Campaign
Chase
Insurance.com
TigerDirect.com
MVP – Most Valuable Publisher for Lead Generation
1ShopMall
Belcaro Group
TuitionChart.com
Best Integrated Multi-Channel Marketing
Allegiance Marketing Resources
American Express
Dell Canada / Airmilesshops.ca
Technology Genius Award
Factor LLC
SpashAds
StyleFeeder
Best Overall Online Distribution Strategy
Bare Necessities
Eastbay
ZIRH
Performance Marketing’s Most Vocal Advocate
InternetGeekGirl
Revenue Magazine
Scott Jangro
The LinkShare Symposium was held the next morning at Chelsea Piers. The day was packed with three terrific speakers including James Surowiecki, author of The Wisdom of Crowds; Patti Freeman Evans, Research Director for Jupiter Research and E. Kinney Zalense, co-author of Microtrends.
I especially liked the “Dealmaker” event, which was filled with incredible networking opportunities and lots of great giveaways.
Kudos to LinkShare for pulling off another great event.
Missy Ward is the Co-Founder of Affiliate Summit, the premier conference for the Affiliate Marketing Industry and Co-Editor-in-Chief of FeedFront Magazine. She is also an active affiliate.
Download issue 2 of FeedFront at http://feedfront.com/feedfront-issue2.pdf
Articles from issue 2 of FeedFront will also be posted at http://feedfront.com/archives/category/issue-2/
